How to Show Up in AI Answers Before Your Competitors Do

A couple of years ago a new channel came into town: AI search. And we're all still figuring out how this channel fits into fintech marketing. This session breaks down what actually gets a fintech brand cited and recommended by AI tools like ChatGPT and Gemini, from content signals to reviews to the third-party mentions that carry real weight. Hear from Mathieu Limousi, Chief Marketing Officer at Thunes; Aimee Cole, Group Head of Marketing at Clear Bank; and Jessica Kendall, Head of Content and Communications at Spinwheel.