Data, Analytics & AI
Omnisient USA
Location:
K12
K12
About Omnisient USA:
Omnisient delivers consumer intelligence that helps financial institutions grow deposits, improve lending decisions and build deeper customer relationships. Our U.S. offering, Basket Signals, turns years of retailer-permissioned, SKU-level shopping history into usable intelligence about financial capacity, repayment risk and changing customer needs. It adds a new dimension of understanding beyond account balances, banking transactions, Open Banking data and demographic profiles. Drawing on 200+ purchase behavior details, Basket Signals reveals patterns in what people buy, how they spend and how their behavior changes over time. Our offerings include: • Affluence Score: Identify purchasing power and capacity to save and invest, helping banks recognize deposit growth opportunities. • Basket Score: Inform repayment-risk assessments and support lending quality and growth, including a second look for consumers with limited or outdated credit histories. • Life Stage Indicator: Recognize changing needs to inform relevant engagement and deepen customer relationships. Omnisient guides the data connection and handles matching and analysis. Banks receive intelligence they can use through marketing channels and existing systems, including CRM and CDP workflows, to inform digital and in-branch conversations. No model building is required to get started. Data comes directly from participating retailers. Personal identifiers are protected before analysis, and raw customer data is not exchanged between banks and retailers. Omnisient is ISO/IEC 27001:2022 certified and backed by TransUnion as a strategic partner and minority investor. Meet us to explore where retail intelligence could strengthen your deposit strategy, identify overlooked lending opportunities and help your teams better understand and serve customers. The Money Pavilion, Kiosk K12.
Omnisient delivers consumer intelligence that helps financial institutions grow deposits, improve lending decisions and build deeper customer relationships. Our U.S. offering, Basket Signals, turns years of retailer-permissioned, SKU-level shopping history into usable intelligence about financial capacity, repayment risk and changing customer needs. It adds a new dimension of understanding beyond account balances, banking transactions, Open Banking data and demographic profiles. Drawing on 200+ purchase behavior details, Basket Signals reveals patterns in what people buy, how they spend and how their behavior changes over time. Our offerings include: • Affluence Score: Identify purchasing power and capacity to save and invest, helping banks recognize deposit growth opportunities. • Basket Score: Inform repayment-risk assessments and support lending quality and growth, including a second look for consumers with limited or outdated credit histories. • Life Stage Indicator: Recognize changing needs to inform relevant engagement and deepen customer relationships. Omnisient guides the data connection and handles matching and analysis. Banks receive intelligence they can use through marketing channels and existing systems, including CRM and CDP workflows, to inform digital and in-branch conversations. No model building is required to get started. Data comes directly from participating retailers. Personal identifiers are protected before analysis, and raw customer data is not exchanged between banks and retailers. Omnisient is ISO/IEC 27001:2022 certified and backed by TransUnion as a strategic partner and minority investor. Meet us to explore where retail intelligence could strengthen your deposit strategy, identify overlooked lending opportunities and help your teams better understand and serve customers. The Money Pavilion, Kiosk K12.