Vivek Bapat is Chief Marketing Officer and Managing Director for Payments at JPMorgan Chase. He is an experienced marketing and brand leader (+25 years) with a proven track record of building and leading global marketing organizations and driving significant business outcomes for major corporations and enterprise brands across technology, software, and financial services. His experience includes shaping brand strategy, go-to-market execution, and purpose-driven positioning for global C-suite leaders, and working at the forefront of how AI is reshaping marketing, customer engagement, and enterprise growth.