Todd Rovak
Todd Rovak
Co-Founder
Carefull
Speaking at
Biography
Todd Rovak is the Co-Founder and Co-CEO of Carefull, the first AI-enabled digital platform designed to protect older adults from fraud, scams, and money mistakes while supporting next-generation financial caregivers. Through partnerships with over 50 financial institutions, spanning Edward Jones, Pinnacle, and Cetera along with community/regional banks and credit unions across the US, Carefull brings new simplicity, intelligence, and tools to this underserved financial lifestage. Previously, Todd was CEO at Fahrenheit 212, a product innovation firm where he led the creation of new products for Fortune 500 companies. After Fahrenheit 212 was acquired by Capgemini, Todd became CEO of Capgemini’s North American business. There his work across new financial services products revealed the lack of technology supporting older adults and their families. Recognized for his entrepreneurial creativity and customer-centric approach, Todd is a leader in the AgeTech and elder fraud space, profiled in The New York Times and CNBC.