As part of the founding team behind CCBX, Tarah helped build Coastal's BaaS division from the ground up, shaping the infrastructure, strategy, and partnerships that support its growth today. She leads high-performing teams responsible for negotiating, implementing, and launching large-scale fintech and embedded finance programs.

With more than 20 years of banking experience, Tarah is passionate about bridging traditional financial services and fintech innovation. Her focus is on building strategic partnerships that create meaningful value for customers and companies through collaboration, strong execution, compliance, and creativity.