Claudia Pereira Johnson is Head of Growth Brazil and Director at Nubank, where she leads customer acquisition, conversion, and activation in the company’s largest market, managing a four multifunctional teams across product, technology, analytics, and design.

With 10+ years of experience spanning product, business analytics, and data, Claudia has built and scaled businesses across credit card, lending, international transfers and e-commerce—from 0-to-1 products to millions of customers. She has experience expanding businesses across segments and navigating the organizational and operating complexity required to scale across LATAM markets.

A data-driven operator and leader, Claudia specializes in turning customer insights into bold business strategies, aligning cross-functional teams, and building the capabilities required for sustainable growth. Passionate about mentoring and training, she has also led large-scale talent and learning initiatives, helping develop hundreds of professionals across analytics and data science.