Bridget Sibthorp-Moecker is the Director of Audience at BLOX Digital, where she drives innovation in subscription technology and payments for over 2,000 media partners. Her leadership has been instrumental in transforming digital revenue strategies and enhancing user experiences through data-driven insights and advanced payment solutions.

Previously, Bridget was the Corporate Director of Digital Subscriptions at Lee Enterprises, where she spearheaded initiatives that doubled conversion rates across 80 sites and built a centralized digital subscriptions team from the ground up. Her expertise in subscription growth and user engagement has been recognized through numerous awards for innovation.

Bridget has participated in the Meta Accelerator and Google News Initiative, and continues to advance her skills with certifications in Google Analytics GA4 and Google AI Essentials.