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Persona offers best-in-class identity infrastructure that gives businesses the building blocks they need to design and manage fully customizable KYC, KYB, AML, and identity verification programs across 200+ countries and territories, helping them meet compliance standards, fight fraud, and build trust throughout the customer lifecycle.

Beyond identity verification, Persona’s platform provides an intuitive case review tool and a flexible orchestration layer to help businesses automate their identity operations from end to end — from setting custom rules to ingesting third-party data and triggering external actions. As a product and engineering-focused company, we’re proud to serve a number of companies as they scale, including Square, Carvana, BlockFi, Sonder, Coursera, Gusto, and Udemy.

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