Ross McCall is a global leader in commercial strategy and operations, with many years of

leadership experience that’ll help bring success to the FIFA World Cup 2026™

.

McCall currently serves as the Executive Director of Commercial Operations for FIFA

World Cup 2026™. In his role, he helps lead commercial strategy, sales and operations

for the upcoming tournament. Previously, he was the Founder and CEO of Matchday

Fantasy, where he helped create a sports platform modified to adapt to fantasy football.

He joined FIFA in April 2018 as Head of Strategy and Business Intelligence, joining the

company in Zurich, Switzerland. A year later, he transitioned to the Head of Commercial

Strategy and Planning, where he helped lead FIFA strategy for 2 years. McCall brings

years of leadership and strategy experience to the organization, leading to joining FIFA

World Cup 2026™ in August 2022.