Oban MacTavish is a co-founder and CEO at Spade, the fastest and most accurate provider of real-time merchant intelligence for the card ecosystem. Oban has been interested in finance since he was a teenage investor during his high school years, a hobby that continued throughout his studies at the University of British Columbia.

Immediately after his college graduation, he founded the financial advisement platform Hubly, where he focused on strategically building distribution agreements with multinational tax filers and insurance companies. Changing course during the pandemic, Oban left Hubly to begin consulting for fintech companies, and it was during this time he became exposed to just how many challenges exist within the financial data sector, particularly merchant transaction data.

As Spade’s CEO Oban has led the company’s strategy since inception, guiding Spade through its Y Combinator participation and fundraising efforts, with its most recent Series A led by Flourish Ventures.