Elena Hassan is the Global Head of Integrated Marketing for Visa Direct, part of the Commercial Money Movement Solutions team at Visa. She is based in New York City.

Her responsibilities include managing brand visibility, content distribution, website oversight, events and media performance.

Elena has over a decade of experience, with a background in fintech and tech industries, working for companies including Scivantage (acquired by Refinitiv), WorkMarket (acquired by ADP), and Currencycloud (acquired by Visa).

She is also an active blogger and content creator, sharing her expertise on SaaS and marketing strategies, and helping early-stage startups establish their brand and grow.

For more details on her work history, visit her LinkedIn profile. Follow her insights on Instagram.