Cory McCruden
Cory McCruden
Executive Director
EY
Biography
As Managing Director at EY, my focus is on empowering organizations through strategic leadership in technology, marketing, and data analytics. With a history of advising businesses on growth and client experience strategies, my expertise lies in transforming enterprise operations and driving shareholder value. The team and I have led initiatives that innovate and scale revenue, while also enhancing client engagement and satisfaction.
My role capitalizes on competencies in managed services, AI, and salesforce transformation, which stem from leading multi-million-dollar P&Ls and spearheading digital assets and marketing endeavors. At EY, our commitment is to leverage data and analytics to craft tailored solutions that bolster efficiency and profitability. Collaborating closely with partners, we've successfully redefined the customer journey, resulting in marked improvements in advisor engagement.