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What if Customers Designed the Bank?

Tuesday 20 October, 2:20 PM–2:50 PM

Duration: 30 mins
Location: Partner Stage

Description:

Banks say they’re customer‑centric, but most are still built around products, not customer goals. This panel explores how bank–fintech partnerships, embedded finance, and fintech‑as‑a‑service help banks reorganize around outcomes and innovate faster without sacrificing trust.

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Speaking
  • Erin Crawford

    Fifth Third Bank

    VP, Head of Consumer Digital – Payments & Money Management

  • Andrea Martone

    Atomic Financial

    Co-Founder & Chief Product Officer

  • Chancze Lepore

    U.S. Bank

    SVP, Digital Product Lead

Moderators
  • Caitlin Mullen

    Banking Dive

    Senior Editor

Tags

Pillars
  • Partnerships as the Engine to Scale
Topics
  • Embedded finance
  • Faas
Session Types
  • Panel Discussion

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